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COACH launched their Diwali Campaign with Rexy At Jio World Drive

By ANI | Updated: October 6, 2022 22:45 IST

As part of COACH's Diwali celebration, the festival of light, Rexy, the house's fearless mascot, was transformed into a colourful art installation by renowned artist Yash Pradhan.

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As part of COACH's Diwali celebration, the festival of light, Rexy, the house's fearless mascot, was transformed into a colourful art installation by renowned artist Yash Pradhan.

An evening spent well with some notable guests in attendance, COACH store saw Bollywood actress Tamannaah Bhatia gracing the alluring evening. Ace fashion designer Nishka Lulla along with celebrity Anshula Kapoor added a quick charm to the COACH X Rexy Diwali preview at Jio World Drive, BKC, Mumbai.

An AR filter featuring COACH's favourite dino, Rexy, was brought to life to let guests design their virtual Rexy and share it with loved ones. An evening like no other was witnessed with Indianised Rexy, as attendees enjoyed the festive mood with COACH.

The one-of-a-kind experience was elevated with the exclusive photo booth at the Jio World Drive store, indulging the guests in capturing the brightest moment.

Featuring beautifully Indianised elements as its key feature, the Rexy X Diwali Collection encompasses the styles that reflect the festive spirit of Diwali. The artwork of Yash Pradhan depicts Rexy with COACH turn locks, hangtags, and tea roses embellished with house codes.

This story is provided by BusinessWire India.will not be responsible in any way for the content of this article. (ANI/BusinessWire India)

( With inputs from ANI )

Disclaimer: This post has been auto-published from an agency feed without any modifications to the text and has not been reviewed by an editor

Tags: Yash PradhanindiamumbaiTamannaah BhatiaIndiUk-indiaRepublic of indiaIndia indiaGia indiaIndia eu
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