City
Epaper

Homegrown Boult aims Rs 1,000 crore in revenue this fiscal year: Co-founder

By IANS | Updated: April 26, 2024 11:25 IST

New Delhi, April 26 Homegrown wearable brand Boult has clocked a turnover of Rs 750 crore in FY24 ...

Open in App

New Delhi, April 26 Homegrown wearable brand Boult has clocked a turnover of Rs 750 crore in FY24 and audio products accounted for 75 per cent of its revenue, the company’s co-founder Varun Gupta said on Friday.

In the past quarter, “we've experienced significant momentum,” Gupta told IANS.

“We are setting ambitious revenue goals, aiming for a target of over Rs 1,000 crore in the coming fiscal year,” he added.

The company executive said that the journey has been characterised by bootstrapped growth and profitability from day one.

Within just two years of inception, the company grew its customer base to over 1 million users.

After seven years, it has a customer base of more than 25 million.

“Within seven years, we have achieved more than 11 per cent market share among our competitors,” said Gupta.

Overall, in the Indian wearable market, “we rank as the fifth largest player with over 7 per cent market share and have experienced a growth of more than 130 per cent in the last year,” he added.

The company on Friday introduced its first soundbar called ‘BassBox SoundBars’. The ‘BassBox X120’ will be available at a launch price of Rs 4,999 and the 'BassBox X180' at Rs 5,999.

It is equipped with Bluetooth version 5.3, AUX, USB, Optical, and HDMI connectivity options, and integrates with a wide range of devices, including smart TVs, computers and mobiles.

“We are confident that through strategic category expansion and a continued emphasis on retail expansion into real Bharat that is the tier 2, 3 and 4 cities, we will be able to deliver innovative and high-quality products to a wider audience,” Gupta told IANS.

Disclaimer: This post has been auto-published from an agency feed without any modifications to the text and has not been reviewed by an editor

Open in App

Related Stories

InternationalChina activates emergency response for flood control in Yunnan

InternationalWomen, children injured due to head-on collision in Afghanistan's Balkh

HealthWill work to prevent such tragedies in the future: Union Minister Shekhawat on Jaipur hospital fire

EntertainmentRitvik Sahore returns as Shanky Bansal struggling with identity and morality in ‘Jamnapaar Season 2’ trailer

EntertainmentKajol wishes makeup artist Mickey Contractor on his birthday; goes down memory lane

Business Realted Stories

BusinessPatel Retail Limited Appoints Mr Sanjeev Kumar Nigam as New Chief Executive Officer for Its Spices Brand, Indian Chaska

BusinessBaazar Style Retail Crosses 250 Stores, Posts 71% YoY Growth in Q2 FY26

BusinessMeta announces launch of APAC’s 'largest capacity subsea cable' in 2028

BusinessThe Creations Scholar to Host the Iconic Business Award 2025, Celebrating Excellence Across Professions

BusinessArbaaz Khan, Ayesha Zaki & Arman Khan Grace the Grand Trailer Launch of Hard-Hitting Social Awareness Short Film 'Safe Community Safe World' in Dubai