NewsVoir
Kolkata (West Bengal) [India], October 3: 93.5 RED FM, India’s leading private radio and entertainment network announced the third edition of ‘Dugga Dugga - Sounds of Sharodiya’ to celebrate the festive fervor and experience the magic of Durga Puja like never before. The festival will take place on October 15th at the Dhanadhanya Auditorium in Kolkata.
As the Mahalaya ushers in the autumnal season, Red FM, after two successful virtual editions is bringing the festival to the ground. From an extensive lineup of musical prowesses like Kaushiki Chakraborty, Sourendra-Soumyojit, and Somlata Acharya to the dancing stars Tanushhree Shankar & Troupe, all will be hosted by the charismatic wordsmith, Sujoy Prasad Chatterjee. The festival will also have immersive experiences with distinguished artists from Kumortuli who will captivate the art of ‘Chokku daan.’
Reflecting on this announcement, Nisha Narayanan, Director & COO, RED FM, and Magic FM, stated, “Embracing culture is at the core of our brand's beliefs. Since radio is an enabler of local cultures and festivals, it gives us the edge above the rest to continue working towards our fundamental convictions. By doing so, we not only honor tradition but also unite communities in shared celebrations. We began hosting Dugga Dugga to showcase the unparalleled religious and cultural experience of the festival. The event offers a nuanced escapade with several cultural elements like music, and dance as well as art exhibitions providing an intriguing visual delight. Among various other musical IPs of Red Live, ‘Dugga Dugga’ centers' music tradition in its original form and yet presents it with a twist for our audience, this year, on the ground.”
Stay tuned for more updates as we count down the days to the grand celebration of "Dugga Dugga - The Sound of Sharodiya." Kolkata, get ready to be swept away by the magic!
Book Now - bit.ly/DuggaDugga2023_PressRelease.
Red FM stands out as not only India’s largest radio channels, but also one of the biggest entertainment networks. We are hyper local, hyper vocal, and with our brand philosophy and attitude ‘Bajaate Raho!’ We are at the core of millennials’ hearts. By leveraging our two-decades-old legacy and expertise, we sow the seeds of a ‘larger than life experience’. We thrive on the emotional connection with the listeners and audience fashioned through a massive footprint of 69 radio stations across the country. We create original podcasts, digital shows, and on-ground events, feature independent music, make 360-degree noise, and speak the truth. As the ‘station of expression’ Red FM boasts over 567 award-winning campaigns including BEST BRAND, BEST FM STATION, and BEST RJs.
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