The adoption of digital technologies has enabled Ad Foundation to continue its community welfare activities and increase the number of beneficiaries in some of the segments.
Amidst the challenges posed by the ongoing COVID-19 crisis, the Ad Foundation has developed innovative ways of engaging with the communities to maintain social distancing norms, said Ad Foundation spokesperson in a statement.
"Also, teachers and volunteers are meeting groups of students in open spaces. In Jharkhand, a mobile classroom 'Gyanodaya Rath' does scheduled rounds in the villages of Godda. As the designated Ad Skill Development Centres are running their courses online, Ad Foundation is witnessing a rise in enrolment of students as the location is not a constraint anymore," the spokesperson said.
Under the 'Fortune SuPoshan project', trained community volunteers 'SuPoshan Sanginis' remained connected with the beneficiary families through digital platforms and reached thousands of beneficiaries during the pandemic.
These efforts have brought in a shift in the way Ad Foundation is achieving its goals for holistic and sustainable development, said the spokesperson.
Women members of the Ad Foundation promoted self-help groups could support their households, amidst the pandemic, by making incense sticks, cultivating mushrooms, making lac bangles and other products.
"Women's self-help groups in Gujarat, Jharkhand, Chhattisgarh and Andhra Pradesh, aided by Ad Skill Development Centres produced more than 4.50 lakh masks for distribution across sites of Ad Group.
( With inputs from ANI )
Disclaimer: This post has been auto-published from an agency feed without any modifications to the text and has not been reviewed by an editor