The Board of Control for Cricket in India (BCCI) has set a minimum price of Rs 350 crore for lead sponsorship rights of the national cricket team, according to a report in The Economic Times.

The base price for the sponsorship of bilateral matches featuring India is Rs three crore per match, while the base price for the sponsorship of International Cricket Council (ICC) and Asian Cricket Council (ACC) tournaments is Rs one crore per match.

The tender for the sponsorship rights of the national cricket team was released by the BCCI on June 14. The tender documents will be available for purchase till June 26.

The base price set by BCCI is less than the money paid by the ed-tech firm Byju’s, which was the lead sponsor until March. Companies in the betting, cryptocurrency, tobacco, and real-money gaming sectors have been barred by the BCCI from bidding for sponsorship rights.

For domestic matches featuring Team India, Byju’s was paying Rs 5.07 crore per match and Rs 1.56 crore per match for ICC and ACC tournaments.

Tags :Board of Control for Cricket in IndiaBoard of cricket control for indiaCricket News