Akshaya Tritiya is considered auspicious for a number of reasons. The day marks the birth anniversary of Parashurama, who was considered to be one of the ten avatars of Lord Vishnu. It is the day when Lord Krishna's friend Sudama went to meet him and the Lord had showered him with wealth and prosperity.
Akshay Tritiya is celebrated by different names in different parts of the country. In Chhattisgarh Akshay Tritiya is popular by the name Akti whereas in the Western parts of the country including in Rajasthan and Gujarat the festival is called Akha Teej. The word Akshaya means something that never diminishes. This is the reason why people buy gold on this day, believing it will never diminish and help them prosper. On this day people start their new partnerships or projects, pray to the goddess, and practice fast. Most gold stores stay open on this day however purchase of gold seems to be less this time due to coronavirus lockdown.
Akshaya Tritiya Timings
Akshaya Tritita tithi began from 11.51 am on 25 April and will end at 01.22 pm on 26 April. Puja muhurat on 26 April is from 05.44 am to 12.17 pm.The auspicious timing for purchasing gold on this day is between 6.13 am and 1.22 pm. Various other events like marriage and holy thread ceremony take place on Akshaya Tritiya.