City
Epaper

Sony launches new full-frame mirrorless camera in India

By IANS | Updated: October 12, 2020 15:31 IST

New Delhi, Oct 12 Sony on Monday announced Alpha 7S full-frame mirrorless camera series with 'Alpha 7S III' for ...

Open in App

New Delhi, Oct 12 Sony on Monday announced Alpha 7S full-frame mirrorless camera series with 'Alpha 7S III' for Rs 3,34,990 in India.

The camera features a brand new 12.1MP back-illuminated full-frame image sensor with ultra-high 's' series sensitivity and over 15 stop wide dynamic range, video-recording capabilities including 4K 120pi and 10-bit 4:2:2 colour depth, the company said in a statement.

"Alpha 7S III combines the classic S series sensitivity with a feature set, performance level and user experience that is simply unmatched in the industry today at any price segment," said Mukesh Srivastava, Digital Imaging Head at Sony India.

The camera comes with a new heat-dissipating mechanism, dual-slot relay recording, enabling over one-hour of 4K 60p movie shooting until battery ends, a new autofocus system and a touch-screen interface and side flip LCD screen.

The new CMOS image sensor and BIONZ XR image processing engine in the Alpha 7S III aims to delivers legendary S-series sensitivity with significantly enhanced colour reproduction and texture renderings for improved overall image quality.

In addition, real-time tracking and real-time eye AF are available in Alpha 7S III to maintain constant focus on the intended subject.

Sony said its advanced real-time eye AF improves detection performance by 30 per cent over the previous system, thanks to the new image-processing engine.

It ensures accurate, reliable detection, even when the subject's face looks away. Real-time eye AF is automatically initiated when an eye is detected.

The new Alpha 7S III camera will be available from October 15.

 

( With inputs from IANS )

Disclaimer: This post has been auto-published from an agency feed without any modifications to the text and has not been reviewed by an editor

Tags: Mukesh srivastavaindiaNew DelhiSonyThe new delhi municipal councilDelhi south-westSony indiaIndiUk-indiaRepublic of india
Open in App

Related Stories

CricketIND vs PAK 2025 Live Streaming: Head-to-Head Record, When and Where to Watch India vs Pakistan Asia Cup Final

NationalRajnath Singh and Abdeltif Loudiyi Sign MoU on Defence Cooperation; Focus on Counter-Terrorism, Cyber Security, and Maritime Safety (Watch Video)

CricketIND vs PAK 2025 Live Streaming: Head-to-Head Record, When and Where to Watch India vs Pakistan Asia Cup Super 4 Clash

MumbaiNamo Yuva Yatra: Milind Soman Flags Off Campaign in Mumbai, Says ‘Theme of a Drug-Free India Is Very Important’ (Watch Videos)

CricketIND-W vs AUS-W, 3rd ODI: Australia Women Win Toss, Opt to Bat Against India in Series Decider; Check Playing XIs

Technology Realted Stories

TechnologyClimate variability reshaping Indian Sardine's dynamics: Study

TechnologyMumbai's real estate market witnesses robust 1.11 lakh registrations between Jan-Sep

TechnologyAtmanirbharata is about building supply chains that can withstand global shocks: Piyush Goyal

TechnologyOver 11.31 lakh health camps organised under Swasth Nari, Sashakt Nari Abhiyaan: Govt

TechnologyTRAI releases consultation paper on auction of radio frequency spectrum