City
Epaper

TikTok owner ByteDance acquires VR headset maker Pico

By IANS | Updated: August 31, 2021 09:30 IST

Beijing, Aug 31 Short-form video app TikTok's parent companyFounded in 2015, Pico claims to have more than ...

Open in App

Beijing, Aug 31 Short-form video app TikTok's parent company

Founded in 2015, Pico claims to have more than 300 employees around the world. The company has raised some $66 million in venture capital to date.

Currently, the financial details of the deal had not been disclosed, reports CNBC.

In a statement issued to the publication, ByteDance said that Pico's "comprehensive suite of software and hardware technologies, as well as the talent and deep expertise of the team, will support both our entry to the VR space and long-term investment in this emerging field".

The company released Neo 3, its first VR headset to rival Quest, in May. According to a report by IDC, Pico owned the largest market share in China's VR market in 2020.

TikTok recently launched a new creative tool-set called TikTok Effect Studio, currently in private beta testing, that will allow its own developer community to build augmented reality (AR) effects for the platform.

On a new website titled "Effect House", TikTok is asking interested developers to sign up for early access to Effect Studio.

On the form provided, developers fill out their name, email, TikTok account info, company and level of experience with building for AR, as well as examples of their work, reports Engadget.

The website also asked if they are using a Mac or PC (presumably to gauge which desktop platform to prioritise), and whether they would test Effect House for work or for personal use.

Disclaimer: This post has been auto-published from an agency feed without any modifications to the text and has not been reviewed by an editor

Tags: PicometrechinabeijingCnbcConsumer industry
Open in App

Related Stories

InternationalBeijing Rains: 44 Dead and 9 Missing Due to Torrential Rainfall in China

InternationalTsunami Alert Issued in Parts of China After 8.8-Magnitude Earthquake Strikes Off Russian Coast

National"Never Said Trump Was Lying, Didn't Mention China Even Once": Rahul Gandhi on PM Modi's Operation Sindoor Speech (Watch Video)

OpinionsAfter ‘Cloud Bomb’, ‘Water Bomb’ Now?

International‘This Might Hit You Hard’: NATO Chief Mark Rutte's Warning to India, China, and Brazil Over Russia Ties Amid Ukraine War

Technology Realted Stories

TechnologySouth Korean President Lee calls for measures to curb fake news on YouTube

TechnologyDPIIT ieam visits Bengaluru to boost IoT and Deep-Tech innovation

TechnologyIndia's smartphone exports hit record $7.72 billion in Q1FY26, Apple leads with $6 billion

TechnologyIndia’s chip market poised to scale $110 billion by 2030

TechnologyQ1 Earnings Review: Brokerages give mixed outlook, earnings downgrade ratio drops