City
Epaper

YouTube Music and Premium hit 80 mn paid subscribers

By IANS | Updated: November 10, 2022 09:50 IST

San Francisco, Nov 10 YouTube has surpassed 80 million Music and Premium subscribers globally, including the trial users....

Open in App

San Francisco, Nov 10 YouTube has surpassed 80 million Music and Premium subscribers globally, including the trial users.

It is 30 million subscribers more from the 50 million the video streaming platform announced last year.

"YouTube's twin engine of revenue subscriptions and ads is the real deal," said Lyor Cohen, global head of Music, YouTube.

According to Cohen, there were many reasons behind this increase in subscribers.

The company has levelled up 'YouTube Premium' with features like afterparties, which give users unique access to livestream content and access to discounts on the newest Google hardware and services.

'Premium' allows fans to immerse themselves in what they love and helps them explore it in depth.

The Music app has over 100 million official songs, "plus an expansive catalogue of live performances, remixes, and diamond in the rough deep-cuts".

It makes it easier for users to enjoy every music format: long-form music videos, short-form videos, livestreams, podcasts and more, Cohen said.

The company offers a platform to users where they can find music, listen to it, and interact with it.

Recently, the video streaming platform had announced a new feature called "Go Live Together" that would allow eligible creators to invite a guest to live stream with them.

Disclaimer: This post has been auto-published from an agency feed without any modifications to the text and has not been reviewed by an editor

Tags: googleLyor CohenYoutubeInformation technology and information technologyWord on macFacebook gamingYoutube channelEngineering for researchWho dgInc.
Open in App

Related Stories

TechnologyGoogle Birthday Doodle: Search Engine Giant Brings Back 1998 Logo as It Turns 27 Today

NashikNashik: Second Year Student Arrested for Planning Jewellery Shop Robberies Using YouTube Tips

NationalPrayagraj: UPSC Aspirant Attempts Sex Change After Google Search, Hospitalized in Critical Condition

LifestyleHow To Make Teachers' Day 2025 Greeting Cards? Tutorials to Design DIY Greeting Cards for Your Favourite Teacher

FootballEnglish Premier League 2025-26 Google Doodle: Search Engine Giant Celebrates Start of Season With Football-Themed

Technology Realted Stories

TechnologyED raids 6 Reliance Infrastructure-linked premises in Indore and Mumbai over FEMA probe

TechnologyIndian equity indices end slightly lower ahead of RBI's MPC outcome

TechnologyIndia's corporate credit profile demonstrates resilience amid global uncertainties: Report

TechnologyPhonePe, Mastercard’s new tap and pay feature to enable contactless payments in India

TechnologyAdani Electricity provides 653 temporary power connections to Navratri, Durga Puja Pandals