Digital brand commerce, E-commerce company

To honour the LGBTQ+ community and Pride Month this June, Reebok has launched "Proud Notes" campaign, highlighting activists and influencers in the community who are fighting for equality every day.The campaign provides a platform for individuals to share their unique stories and journeys as they are celebrated through "Proud Notes" written by loved ones. It is positioned as a love letter to friends and family in the LGBTQ+ community, celebrating the ways to love and to be loved, with messages of acceptance and appreciation.As depicted through a film, "The Proud Notes" campaign highlights the stories of five people lighting the way for other trailblazers in the LGTBQ+ community. In the film, Twiggy, Dylan, Nali, Wazina and June, share intimate letters of support addressed to them from loved ones.The brand also unveiled its "All Types of Love" collection with the campaign. The collection encourages self-expression through a wide range of footwear, apparel, and accessories, Reebok said."With a lifelong mission of transforming the lives of others through fitness and wellness, we pride ourselves on celebrating and promoting the figures of this generation who are making the world a more inclusive and welcoming place."Inclusivity is at the core of Reebok's ethos, and we are so proud to shine a light on individuals who are continuing to push boundaries with bold creativity, fearless passion and unique perspectives," Matt Blonder, VP, Marketing and Digital Brand Commerce at Reebok said.( With inputs from IANS )

Home

City

Latest News

Cricket

LT Premium

National

International

Maharashtra

Opinions

Chhatrapati Sambhajinagar

Nagpur

Entertainment

Photos

Business

Technology

Sports

Lifestyle

Social Viral

Lokmat Games

Health

Lok Sabha Election 2024

Heatwave In India

Mumbai Water Cut

Maharashtra Lok Sabha Election

IPL 2024

Salman Khan

Digital Brand CommerceFOLLOW

Digital brand commerce, Latest News

Maharashtra :Kriti Sanon, Sanya Malhotra congratulate Ashwiny Iyer Tiwari on her book launch

Sunday is the best time to curl with a book and sip hot coffee. With the launch of the book 'Mapping Love' by filmmaker Ashwiny Iyer Tiwari, actors Kriti Sanon and Sanya Malhotra have taken to their Instagram to congratulate her. ...

Technology :Amazon injects new life in Alexa with 50 new features

San Francisco, July 22 Amazon has introduced more than 50 new features to make its home assistant Alexa ... ...

Technology :realme unveils another entry level C-series phone in India

New Delhi, July 10 Expanding its C-series lineup, smartphone brand realme on Saturday unveiled a new smartphone ... ...

Technology :Bezos retires officially, Andy Jassy takes over as Amazon CEO

San Francisco, July 5 Jeff Bezos, who founded Amazon exactly 24 years ago on July 5, 1994, has ... ...

Business :Apna.co expands in Gujarat to empower blue and grey collar job aspirants

Apna.co, India's largest professional networking platform dedicated to blue and grey collar workforce is now launched in Surat in the native language, Gujarati. Companies now have a new and easy way to find, interview and hire in less than 48 hours o ...

Lifestyle :Celebrating 'acceptance' this Pride Month

To honour the LGBTQ+ community and Pride Month this June, Reebok has launched "Proud Notes" campaign, highlighting activists and ... ...