India premier league, Cricket league

New Delhi, March 26 The BCCI this year will earn little over Rs 1,000 crore from the Indian Premier League (IPL 2022) central sponsorships, Inside Sport reported.This will be record sponsorship revenue generated by BCCI till date in 15 seasons of IPL. tHE BCCI this year has signed a new title sponsor in the form of Tata and also two new associate sponsors.The IPL GC recently announced new deals with RuPay and Swiggy Instamart as central sponsors for IPL. The board for the first time has filled all NINE sponsorship slots for the season, the report said.The big increase is coming from two sources for the BCCI. First of all the number of sponsors has increased this year.The IPL GC recently announced new deals with RuPay and Swiggy Instamart as new central sponsors for IPL. The board now has 9 top brands on board for IPL and all slots for sponsorships are filled.According to available information, the deal with RuPay & Swiggy is in a range of Rs 48-50 crore per annum, Inside Sport reported.The second gain for the BCCI is coming in from the title sponsorship deal. Though the Tata group is paying Rs 335 crore which is less than what Vivo was paying - but still the BCCI will earn almost 30-40 per cent more.According to the sources, the deal has been transferred in a manner that all deficit will be borne by VIVO.The sources informed InsideSport that BCCI will not only get the contracted amounts from VIVO but will also get pro-rata payments of increase in the number of matches for IPL 2022 and IPL 2023.Vivo had agreed to pay Rs 484 crore for IPL 2022 and Rs 512 crore for IPL 2023 on account of increase in the number of matches during the two forthcoming seasons.VIVO was supposed to pay Rs 996 crore to the BCCI over next two seasons. Now with Tata group pledging just Rs 670 crore for the same period, the deficit will be borne by Vivo.Not only this - but as per the contractual understanding, Vivo will also pay 'transfer fee' to the BCCI as was the case when Oppo had transferred their rights toAll this will rake in Rs 600 crore plus for BCCI from the title sponsorship slot.As per the report, BCCI for the first time has filled all six IPL official partner slots. Swiggy Instamart and RuPay are the new additions - both paying in the range of Rs 48-50 crore, Inside Sport reported.BCCI title sponsorship slot will add Rs 550-600 crore to the board coffers.PayTM is continuing as official partner and Ceat as strategic timeout partner, the report said.Disclaimer: This post has been auto-published from an agency feed without any modifications to the text and has not been reviewed by an editor

India Premier LeagueFOLLOW

India premier league, Latest News

Mumbai, March 28 Experienced Deepak Hooda and debutant Ayush Badoni struck superb fifties in a brilliant rearguard effort ... ...

Mumbai, March 28 Lucknow Super Giants posted a below-par score of 158/6 off 20 overs in their innings ... ...

New Delhi, March 27 If the betting scandal that rocked the Indian Premier League (IPL) led to one ... ...

Mumbai, March 27 Defending champions Chennai Super Kings (CSK) may have started the 2022 edition of the Indian ... ...

Ahead of their first match of Indian Premier League (IPL) 2022, Royal Challengers Bangalore (RCB) batter Virat Kohli expressed gratitude towards his fans. ...

Former India batting great Sunil Gavaskar and former Australia cricketer Matthew Hayden have picked up four teams they believe will make it to play-offs in the Indian Premier League (IPL) 2022. ...

New Delhi, March 26 Mumbai Ind, the most successful franchise in the history of Indian Premier League (IPL) ... ...

New Delhi, March 26 The BCCI this year will earn little over Rs 1,000 crore from the Indian ... ...