Sejong (South Korea), Aug 24 Apple's South Korean unit offered $84 million worth of programmes for consumers and mobile phone carriers in a bid to address concerns about the company's alleged violation of competition law, the nation's antitrust regulator said Monday.
Apple Korea has been under probe by the Korea Fair Trade Commission (KFTC) over allegations that it had required the country's three mobile operators SK Telecom Co, KT Corp and LG Uplus Corp to pay the cost of television advertisements and warranty service for its iPhones, Yonhap news agency reported.
The KFTC has said Apple Korea holds a clear advantage over local mobile carriers and that handing over the cost of advertisements is only another means to squeeze their profits.
Under the programmes, Apple Korea promised to spend 40 billion won to build a research and development centre for local small and medium-sized firms in the smartphone manufacturing sector.
Another 25 billion won will be spent to give consumers 10 per cent discounts on repairs and a smartphone insurance service, the KFTC said.
Apple Korea will spend another 25 billion won to set up an education center to train professionals in the sector of information, communication and technology, the KFTC said.
Apple Korea will give mobile carriers more say in sharing their advertising costs and approving their ads, the KFTC said.
The antitrust regulator said relevant parties will discuss whether to accept Apple Korea's proposal by October 3.
If relevant parties decide to accept the measures by Apple Korea, the KFTC will finally endorse them.
South Korean law allows a company accused of anti-competitive practices to state a correction scheme without deliberating whether those practices violate the country's competition law.
In a statement, Apple pledged to step up cooperation with its business partners and consumers in South Korea.
'We are looking forward to deepening our relationships in Korea by enhancing support for education, small businesses and facilitating future generations with new skill sets,' the statement said.
( With inputs from IANS )
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